S-World UCS – Special Projects

Recruiting aside, the UCS game play is based around the tremendous wealth that can be accumulated by the collective network companies and the creation of “Special Projects”.

Not only are “Special Projects” noble endeavors that will either assist the human race or protect it, “Special Projects” are a significant branding exercise for whoever undertakes them. Special Projects in whatever form install pride and give unity to those that undertake them, assisting to unite the fractious global population to a common cause or indeed causes.

To our right we see the entry page to the S-World UCS “Special Projects” page, with eight projects identified.

1. African Rain: the ambition to return the Sahara desert to it pre-Roman state of fertility via solar powered desalinization initiatives.
   (1b.) The Babylon Project: looks to follow a similar root across the Pakistan, Afghanistan, and Iranian borders, and further invest in infrastructure and the creation of cities schools and hospitals. This project is in exchange for nuclear disarmament.
2. Solar Moon: looks at generating solar power from the moon and sending it via microwaves to earth, which if facilitated (infrastructure and transport provided) can be 30 times cheaper than building solar arrays on earth.
3. Planetary Defense: aims to protect the world from asteroid collisions.
4. Mission Gliese: Given enough capital, it is possible to reach the nearest habitable planet “Gliese 581g.” Problems with artificial gravity aside, if one had near limitless money, we have the engineering skills to build a ship that could house 1000 nuclear engines an ark and drilling equipment to build underground cities, incase after arriving there is no atmosphere. If the ship was suitably armored against asteroid hits, at a “guess” in a vacuum with no resistance, getting ever faster it could hit 50% of light speed within a few years. As such, given 20 years to make it, it’s possible I and many others could get there within or lifetimes.
   This “Special Project” becomes the flagship unity branding excursive, and is this project that gave “S-World Universal Colonization Sim” its name.
5. The Poverty Line: seeks to bring all of earth’s citizens above the poverty line, or to be specific all citizens within countries that have adopted adequate measures and teachings to stop population growth above the poverty line.
6. Global Cooling: stopping the use of fossil fuel alone will not stop global warming, it will just slow it down, the only way to cool the earth is to produce more oxygen that carbon dioxide, in short plant lots of trees, this project falls hand in hand with “Solar Moon”, African Rain” and “The Babylon Project”
7. The Yellowstone Lid: Seeks to dig a gigantic trench around and a sequence of giant containment structures over the Yellowstone Super Volcano, which is due to erupt soon, indeed it’s late. If the Volcano erupts it will be an “ELE” Extinction level event, this project may take 5000 year to complete, but is best started as soon as possible.
8. Middle Earth: Other than protecting ourselves or colonizing space, the only way to ensure survival of society on our planet in the case of and ELE, is to build underground cities and eco zones under the Networks, these can at first act as 365 day a year tourist resorts, but over time become a genuine safe-haven in case of an ELE, it also presents a part solution to overpopulation. The technology used in this process will be useful in universal colonization. If one has heat from the core of a planet, one can make light, with light one can make oxygen, there is no reason why an underground series of networks on Mars could not flourish.

Next to the pictures are 4 text fields.

Retrospective Note: At this point in creating the S-World UCS chapter, a game changer of a documentarily was viewed, Garratt Lisi’s 2008 TED lecture on The Theory of Everything”

http://www.ted.com/talks/garrett_lisi_on_his_theory_of_everything.html

I can’t read this!

Or this!

Do we need to read the language?

Of course we don’t, that would be like saying there is no point in doing business with China if you don’t speak Chinese’s. The first equation was specific to Quantum Mechanics, but it’s the second makes the point, as the second was specific to “Electricity” You do not have to understand the language of electricity and its equations to use a TV set, all you need to know is where the plug point is.

We have seen some fundamental aspects of S-World UCS, however to fully appreciate its capacity to improve the network and to make the creation of Special Projects a reality not just a hypothesis, we need to know a little more about quantum mechanics care of Garret Lisi, recent creator of the acclaimed E8 248 dimension “Theory of Everything,” from the opening section to his 2008 TED lecture.

Quantum Mechanics by Garrett Lisi

Starts with a blackboard full of equations, Garrett says: “Woh, dude check out those killer equations, sweet! But follows with…

Actually, for the next 18 minutes I’m going to do the best I can to describe the beauty of particle physics without equations.

It turns out there’s a lot we can learn from coral. A Coral is a very beautiful and unusual animal. Each Coral head consists of thousands of individual polyps, these polyps are continually budding and branching into genetically identical neighbors. If we imagine this to be a hyper intelligent Coral we could single out an individual and ask him a reasonable question. We could ask “how exactly he got to be in this individual location compared to his neighbors, if it was just chance or destiny or what?”

Now, after abmolishg us for turning the temperature up to high, he would tell us that our question was completely stupid, these Corals can be kind of mean you see, I’ve surfing scars to prove that. But this polyp would continue and tell us quite clearly that his neighbors were identical copies of him, that he was in all these other locations as well but experiencing them as separate individuals.

For a Coral branching into different copies is the most natural thing in the world, unlike us, a Coral would be uniquely prepared to understand Quantum Mechanics.

The mathematics of Quantum Mechanics very accurately describes how our universe works and it tells us our reality is continually branching into different possibilities, just like a Coral, it’s a weird thing for us humans to wrap our minds around, since we only get to experience one possibility.

This quantum weirdness was first described by Erwin Schrödinger and his cat. Schrödinger is in a box with a radioactive sample, that by the laws of Quantum Mechanics branches into a state that is radiated, and a state that is not. In the branch in which the sample radiates, it sets of a trigger that releases poison and Schrödinger is dead, but in the other branch of reality he remains alive, these realities are experienced separately by each individual, as far as either can tell the other does not exist.

This seems weird to us as each of us only experiences an individual existence and we don’t get to see other branches, it’s as if each of us like Schrödinger here, are a kind of Coral, branching into different possibilities,
The mathematics of Quantum Mechanics tells us, this is how the world works at tiny scales and it can be summed up in a single sentence:

“Everything than can happen, does”
that’s Quantum Mechanics.

This consideration becoming the tipping point where simulated game and business software became what I considered at the time was a genuine form of time travel, which was awarded the name “Quantum Time”

The proviso being a that for something to be genuine, to be science not theory, it must gain tangible results, and within the confines of the network as specified so far, the addition of creating a network simulation, copying it and sending it in time faster than our own, whereby business can be conducted in the future simulation, so mistakes could be avoided and triumphs perused, would give a significant boost to network efficiency and economics.

At the same time, the further consideration of creating points in the future, mapping out what can be achieved, then working to those goals in an efficient manner, gets around the problem of trying to predict the future, as instead one programs the future, then looks to complete the program.

And so the S-World UCS Mantra was created, and for the first time, since the discovery of POP did an element of physics influence the programming of S-World and in so doing added significant strength.

S-World UCS

What if you could look to the future and see millions of
eventualities for actions you take today?
What if you could use the information to assist today?
What if you could do this from your phone, TV or laptop?
Welcome to S-World UCS

The consideration for the above was to use S-World UCS as a gigantic quantum mechanics experiment, with us representing the coral and recreating a copy of the Network and sending it forwards in time. In a way, this always was the idea, as in all the games that Villas Mogul was influenced by and in general the basic game play revolved around doing things in the future.

However, creating different specific timelines, such as sending one timeline into the future at twice our speed, and have other set a points in the future, could produce exceptional efficiency for the network, as after half a year the simulation, which is to be called “Voyager,” would offer excellent data on what to do and what not to do.
We could create a simulation of the network in the future, which is a heaven on earth with everything as it should be, then reverse engineer it back to our timeline, and enact it.

At this point (September 2012) in the creation of American Butterfly “The Theory of Every Business” I decided the influences from physics which had been stacking up, needed to be written as a separate book, as opposed to the intended single chapter.

As it turned out, two books were written, “Spiritually Inspired Software” and “The Network on a String” largely telling the same story, with the first book, looking and explaining at the basic considerations and observation of the network as influenced by the idea of a greater power existing in the universe, and the other looking at the same development strictly in terms of physics.

However as the following two books, largely look at the mid to long term picture, particularly in view of finance, and especially the POP principle Res and Angel Pop, which all contribute to the long term stability of the network after the initial investment has been made, to conclude this book, a conducing chapter of Mother Network 2018 profitability was necessary, written with the hindsight of books two, three and book four, which looks at the butterfly effect and Game Theory, in terms of creating an implementable short term investment strategy.

This is not the end for S-World UCS as SUSY 16 sub-chapters 9 to 14 within The Network on a String revisit the topic in significant detail.

S-World UCS – QE & EEE Scores

For every game there needs to be a score, be it the owner of The Window Factory conducting real business or Aamina a 17 year old girl in Ethiopia, who via the extensive education applications within S-World UCS is learning English, studding, taking exams, familiarizing herself with the business systems and looking to find which industry which she enjoys and excels at, hoping her score will see her recruited to a resort network, science or network city. I appreciate most in Ethiopia do not have a computer let alone internet access, however this point is covered within the second and third American Butterfly books, within “Angel POP.”

The score for S-World UCS is not simply how much money one accumulates, this is of course important, but as important is a companies or individuals EEE and QE Scores.

The EEE (Ecological Experience Economy) score takes into account a number of factors: Ecology, Research, Philanthropy, Sports Media & PR, Systems Knowledge, Consumer Rankings, Suppliers EEE Scores & Other Items.

The QE (Quantum Economic) score is a company’s or individuals “Profit vs. Revenue Ratio” percentage.

Below, once again we see the Profit vs. Revenue analysis for The Window Factory as seen in chapter two, presenting a total QE Score of 58.9%, which tells us, for every dollar The Window Factory receives 58.9 cents will be made in profit by the network. Split into five profit centers: 30.8 cents directly via “The Window Factories” sales, 21.6 cents via their materials suppliers, 2 cents via their media and marketing companies, 2.1 cents from staff and 2.4 cents on miscellaneous items

The Window Factories 30.8% score is simple; The Window Factory received $7,938,477 in revenue and generated $2,441,125 in profits. The profit is divided by the revenue equaling 30.8%.

At 21.6%, the second largest contribution is made via their material suppliers, in this case we have three main suppliers of Aluminum, Glass and Handles.

Within the set up of each resort network cube (8 mother networks close to each other), all businesses types within the construction industry including material suppliers will be recruited. These new business will be working the exact same suppliers butterfly model, supplying their own individual components. As such, when The Window Factory makes an order from a company in the network that supplies glass, then, this company will have a similar QE Score.
This being so and lowering the average QE score a little to 54% of the $3,175 391 spent on supplies 54% will be recorded as network profit, to one company or another. So we divide the $3,175 391 spent on supplies by the estimated average 54% QE Score of the suppliers, leaving $1,714,711 in profits for the network, 21.6% of overall revenue taken.

At this point we add the Window Companies $2,441,125 in profits which created the initial QE Score of 30.8% to the Window Factories material suppliers, adding a further 21.6%, where-after via the same principle, we add the smaller additions from media, staff and miscellaneous spending, increasing network profit by 6.5% adding up to the Window Factories overall QE score of 58.9%.

Initially the QE Score was considered as a way to keep track and optimize network profit within renewable energy projects. For instance, if the network was to invest build a giant dam that cost $2 Billion to build, how much would network companies make in profits in the process of building it?

However, on conceptualization it was adapted to look at tenders, collectively, a typical resort network may spend $2.5 Billion on various construction activities.

If within the resort network, all companies have a collective QE Score of 54%, then, on average, from the initial investment money, the various network construction companies and their suppliers will have generated $1.35 billion in profit. This profit alone, is enough to cover the profit required for the first three years of all Baby POP and network expenses: $200 million in year one, $400 in year two and $600 million in year three. Leaving a further seven business sectors of equal size to generate additional profit, or just get settled in.

S-World UCS Interface

Below we see how S-World may present various statistics to users, in this particular window, “Suppliers QE Overview” we are looking at the suppliers QE scores, which range from 46% to 60%, obviously in terms of improving the window factories overall QE Score, changing to suppliers with higher scores raises the window factories total score, however QE scores are just one element, price, consumer ratings and EEE scores are all important.

Staff QE Scores

Before moving on to EEE scores, we shall examine the QE scoring for staff and in so doing explore the very heart of S-World’s Economics: “The analyses of transactions made by every person every day.”

In 2018 the Window Company is forecast to spend $7,938,500, 10% of which is on staff, in the example above we see that of the 10% of revenue spent on staff 2.8% is turned into profit for various network companies.

Staff spending is broken down into 4 sectors.

Network Spending: Money spent on goods services and shelter directly from network companies.

Tracked Other: Money spent on goods, services or shelter directly from other companies, in such a way as it can be tracked, for instance goods purchased via a network affiliated bank card, or a mortgage paid via a network affiliated bank.

Tax: Is all taxes paid.

Black Hole: Is cash spending, or spending via financial institutions not affiliated to the network.

Please Note: Staff members “QE” and “Black Hole” scores directly affect their bonuses.

Please Note: In 2018, the Window Factory financial forecast predicts that profit share would be equal to basic salaries. Profit share and bonuses are always paid via Network Credits; this being so, all staff will have spent a degree of their income on network goods, services or shelter.

Analyzing individual Staff QE Scores:

Danielle Myburg: Danielle has the highest QE Score at 38%, Danielle spent 66% of her income on network goods, services and shelter. Each purchase Danielle makes is multiplied by the QE score of the supplier she purchased from, be it the house she lives in or her weekly shopping. To gain her 38% QE score, on average the companies she transacted with would have had a 58% QE score.

Danielle spent 66% x 58% = 38%. Note, the higher the QE score of the business Danielle purchases from, the higher her score will be.

In this example we are highlighting Danielle as the “poster girl” for QE scores; she really cares about it and is proud of her high score, either as it awards her a higher bonus, it impresses the boss and indeed the system, or she is simply in tune with the overall ecological, economic and philanthropic goals, most likely a combination.

With a “Tracked Other” score of just 7% and no “Black Hole” score, it is expected that Danielle lives within a resort network, so housing and most daily expenses generate profit for network companies.

Asanda Gzamza: By the looks of things Asanda also lives within the resort network, or at the least lives in a house or apartment built by the network in the greater local community. Asanda is not as clinical as Danielle with his spending, but still has a respectable QE Score.

Juliette Bryant: Juliette lives outside of a resort and likes where she is living; there are no “outside” developments in her town, albeit the system records Juliette’s interest to purchase a house in her local town, if there is enough interest, a development will be built, from a handful of houses to a Golf Estate.

Juliette will be penalized for her lower network spending, but as for the best part she is using network affiliated financing she lowers her penalties. Added to which she has the option to mitigate her losses by earning e$ (EEE Dollars) (EEE = Ecological Experience Economy)

Adrian Web: Adrian spends little of his spare money on network purchases and is not using a network bank hence a QE score of 18% and a Black Hole rating of 46%, this is not good.

The low network spending decreases profit for all, and in so doing slows down the ecological, medical and philanthropic initiatives, alongside decreasing the profit for the Window Factory, which in turn decreases the profit share for Adrian and his colleagues.

The high black hole score limits the PQS’s ability to count and so predict/enact/control future growth or decline, alongside which, money could be falling into the wrong hands.

The spreadsheet below illustrates the effect QE and Black Hole statics has on profit share allocations, this however is the starting point, where-after other factors, such as EEE scores and general performance contribute.
In this example all four employees have the same $70,000 basic salary and the bonuses pot is $280,000.

Firstly the salary is multiplied by each staff members QE Score, this figure is then pro rata increased so as to account for the entire bonus pot. (Bonus Sub Total 2)

From here the bonus is multiplied by each person’s “Black Hole” score, which is then recorded in “Bonus Deduction” This figure, is deducted from staff salaries and donated to a “Special Project” of the staff members choosing.

Lastly tax is calculated before arriving at the take home figure.

As we can see, having a low QE score and a high Black Hole score dramatically affects bonuses, Adrian receiving a $16,000 bonus in comparison to Danielle who receives $101,000, indeed Danielle has benefited from Adrian’s losses.

At the same time $30,777 has been raised for “Special Projects” Ecological or Philanthropic projects which will be detailed shortly.

Fortunately for Adrian QE scoring only affects 50% of the bonus pot, EEE scores directly address the other 50% before performance statistics then affect the sub total.

EEE Scores (Ecological Experience Economy)

Retrospective note: The exact process for defining EEE Scores and awarding EEE Dollars ($e) is a fluid concept, to be defined and redefined, the following extract is the first ever consideration, within which certain parameters and priorities may be altered when creating the working system.

EEE Scores are designed to encourage companies and staff is many areas, from ecological investment to physical fitness. In the graphic below we see The Window Factory has made $2,442,125 in actual profit, below this figure we see the 9 sources of $e (EEE dollars) which tally to $e 2,189,70

To obtain a company’s EEE score the collective scores of the company and its staff are divided by the company’s profit, which in the case of The Window Factory gives them an EEE score of 90%, in the future other parameters may be added, but for creating an immediate stating point, we use $e ÷ profit.

In general 90% is not a good score, and so certain tenders will not be available for the Window Factory. When we consider one tender, as outlined in the suppliers butterfly created half of the $129 million profit collected by The Window Factory from 2014 to 2036, missing out on any tender due to a low EEE score costs the company and its staff a vast amount of money, as such, all will be incentivized, at least financially to improve their EEE score.

The Window Factory e$ Breakdown

In this example roughly 50% of the Window Factory’s e$ are earned via their Give Half Back network and special projects contributions, (for more detail, see “Baby POP” American Butterfly 2 & 3) including investment into renewable energy, staffing the SURH (Super University Resort Hospitals) and staffing the university and operation centers.

Before delving in, a couple of points on the spreadsheet should be clarified, EEEP is the percentage contribution from an individual item/row to the total company EEE Score, below we see in row “a” with an EEEP of 13.7% as such 13.7% of the Window Factories collective EEE score of 90% is earned by the building of solar arrays or other renewable energy devices.

Another important factor is the M column, this is the multiplier, to encourage and reward mandatory and additional investments into renewable energy, for every actual dollar spent 4 e$ are rewarded. Further down we see to assist the sending of gifts by businesses, each dollar spent returns 3 e$, where after Research and Philanthropic spending has a multiplier of 2.

Ecological: In the ecological category above rows “a” and “b” are specific to the “Give Half Back” investments into solar arrays and electric cars. Row’s “c” and “d” are the amount spent on power and fuel which act as a negative. Lastly row “e” represents various ecological endeavors performed out of office hours by the business owner, staff or their families, such as recycling.

Gifts: The gifts category is simply the amount of business to client gifts sent or received.

Research and Development: In the research category, rows “h” and “I” are specific to funding S-World Operations and the Research & Development department at the University. “j” The “Joint Taskforce” indicates that a collection of network companies have joined together to invest in a specific type of research. Row “k” represents staff family and friends rendering parts of the local area in S-World, which has contributed nearly 10% of The Window Factories score.

NOTE: If instead of The Window Factory a dedicated Pharmaceutical, Software Development or Research Company were to be measured in this category, they would have a high score based on their achievements.

Philanthropy: In the philanthropy category rows “l” and “m” are specific to SURH’s investment (Medicare & Medicaid alternatives), “n” is a simple charity donation and “o” represents volunteering work performed by the owner, staff or their families.

Sports Media & PR: Row “p” signifies the Give Half Back funding to the university Sports, Media and PR Department.

Row’s “q” & “r” present opportunities for companies to acquire a significant amount of e$ by encouraging the company and staff to assist the operation centre media department in the making of adverts, productions, local network documentaries, or reality TV shows, be it in front or behind the camera.

Equally the participation in network sports leagues is rewarded.

Retrospective Note: For various reasons investment into sports and media has since been substantially increased see Angel POP within The Network on a String.

Consumer Ratings (The per human results search engine): In Consumer Ratings the average rating achieved is multiplied by the amount of goods sold, then multiplied by 0.1%. This does not leave a particularly significant figure, however as consumer rating are available for the public to see, motivation to excel in this department is already encouraged.

Systems Knowledge: like “Sports Media & PR” systems knowledge is another “without cost” way to gain e$. In row ”t” we see the amount of hours all staff have spent using any S-World systems at the office, not specifically the hours logged on but a combination of hours vs. key stokes vs. moving in a direction that makes sense.

Achievements are the completion of certain tasks, such as creating partnerships or adding something to the system that is to the benefit of the network. Exams are simply e$ rewarded for passing exams.

In row “v” staff working from home, generates the highest figures, here staff are encouraged to play the S-World UCS game/simulation version of The Window Factories real life business activities. Taking the virtual company to the next level and beyond, making partnerships, applying for tenders and expanding overseas, taking the company to new heights or on occasion new depths if ones strategy did not work out.

To quote Schrep, Facebook VP of Engineering: “Get out there and try something, and don’t be afraid, there are lots of people to catch you, and you will never get criticized for trying something for the right reasons and making a mistake”

Via S-World UCS one can make mistakes, take risks and try new things without costing the company a cent, and when something pays off, it can be brought to the attention of boss and company hierarchy as a strong consideration of the next real life step.

In row “w” we see the “Others at Home”, this is a collection of either friends or unknown game players who have asked or been asked to play S-World UCS under The Window Factory” banner. In many cases this will be someone in the local area wishing to either work for a company within the local network, someone who wishes to apply to start their own company, or become someone who wishes to be a network agent.

Add that to friends and family and Facebook friends, S-World VSN users and S-World.biz users and pretty quickly one can have a lot of people playing out future business possible parts, all contributing to the advisement of the decision makers.

Retrospective note: to further increase simulation usage, alongside sports and media, substantial extra funding in terms of resort credits is made available to encourage usage in this sector, the basic principle being that whatever score one attains within the simulation will be rewarded with a pro rata percentage of network credits.

The suppliers Score: takes the amount of real dollars spent with each supplier multiplied by the suppliers EEE score, and then multiplied by their QE score then multiplied by 0.1

Others: Finally the Tax and Other includes, Tax paid multiplied by 0.25 alongside “Give Half Back” University Staff and Building Budgets, alongside a collection of smaller inputs. Note in particular the relatively high score that paying tax gives; this is deliberate, rewarding the company for their contribution.

As an economic solution, the system looks strike an balance between tax efficiency and network profitability, higher taxes may see a higher multiplier or 0.5, to motivate in such circumstances, especially if the country receiving the tax is enacting an extended infrastructure project using network companies construction companies.

Total: In total the company made $2,44,125 in profits and $e 2,191,435 so generating a 89.9% EEE Score.

Villa Mogul

In August 2011 the link http://theglobalchallengeproject.blogspot.co.uk/2009/08/theories-behind-global-challenge.html and explanation as per Chaos Theory to Lee Chazen’s Global Change Project, a new innovation in teaching and learning which pits classrooms across the globe into academic competitions, inspired a new territory gain consideration into the gaming element to S-World, and the start of a dedicated chapter, following on from the S-World introduction chapter which concluded The Theory of Every Business.

But first a name needed to be considered as “The Tutorial Game” was less than inspired.

The name S-World Universal Colonization Simulator was chosen, as it was the most adventurous of the American Butterfly special project initiatives.

The chapter was to tell the history of S-World UCS then present various components, including its ability to be:

• A training and education platform.
• A platform to highlights Special Project ambitions.
• A scoring system that measures companies and staff QE & EEE Scores, and encourages behavior and spending patterns that assists networks ideals and economics.
• A competitive gaming platform which encourages competitiveness, whilst making real business more fun and a lot simpler.

S-World UCS was originally considered in 2004 in the form of “Villa Mogul”, having created many panoramic virtual tours of Cape Town and South Africa including many scenic and various properties and hotels, the images were to become the visual stimulus for a turn based management computer game, based around four games available at the time.

Championship Manager, a soccer management game that relied on team building, tactics and financial management, Railway Tycoon, which intertwined territory expansion and finance, Civilization, which combined research and territory gains and Tropico which detailed the expansion of a holiday resort.

The idea was to create a turn based management game/simulation, where the user started a small travel business and built it into a global travel and real estate empire. The differences between Villa Mogul and other business simulation games available at that time were three fold: Firstly, the Virtual Tours and maps, when displayed in Apple’s QuickTime gave the game a visual edge over its competitors. Secondly, as Villa Mogul was based on a real business, the real business would receive additional exposure and business. Thirdly, the game/simulation could become a recruiting tool for franchises; the players over a certain age with the highest scores given start up funding and a real travel franchise.

However, one problem with the franchising concept was that those who won the game would probably not have the appropriate skills to run an actual business, as such, the system needed to handle finance, administration and customer service, whilst teaching the user various business and marketing skills. So over the following years research went into looking into financial, organisational and CRM (Consumer Relationship Management) software packages, eventually concluding that a combined system would need to be built from scratch, with the financial software linking directly to a bank and master accounting office. In essence, the franchises would not control their own finances.

Looking back, it’s clear that Villa Mogul was a big influence on American Butterfly.

Below we see a look at how the game was to be set up in 2004, as seen within the S-World UCS interface.

At the begging of the game one sets their personal skills and experience, chooses which skill they wish to develop further, allocate budgets between staff, premises, technologies, websites and marketing.

As one progressed through the game the general idea was to identify the pitfalls in the form of “hidden attributes” which contributed to the dreaded “other” field within the financial accounting section, and to make the player appreciate that if you have adequate marketing and superior visual, unless one really messes up, one will end up on top.

In August 2011, the Villa Mogul game was expanded upon as the first part to the business development plan for Facebook expanding into travel, as seen as chapter 14 on www.s-world.biz.